What is Ploom AURA?
Ploom AURA is a heated tobacco device, a modern alternative to smoking, designed to inspire refined and considerate experiences
Savor True Tobacco Taste
Crafted exclusively for Ploom AURA, our EVO ActivBlend sticks combine premium leaf selection with advanced cutting techniques to unlock rich aroma. Paired with Ploom AURA’s Smart HeatFlow™ technology, they deliver a consistent, true tobacco taste from first puff to last - an elevated, rich experience enhanced by refined aromas released at the optimal temperature.
An Enduring Look
Elegance in your palm.
Ploom AURA feels like an extension of you - its sculpted curves, satin finishing and glossy front panel merge into a device that’s perfectly balanced, durable and unmistakably stylish.
5 Minutes Session
Don't rush the ritual.
Enjoy unlimited puffs of true tobacco taste and consistent experience for five seamless minutes.
Next level experience with Ploom AURA
Stay in the Moment
No fire, smoke smell or ash make it a better fit for more social occasions
Don't Rush the Ritual
Enjoy unlimited puffs in a seamless tobacco experience, all within a continuous 5-minute session
Power for a Pack
With enough power for a pack, there’s no need to carry extra - just enjoy the full experience on the go
EVO Sticks & Accessories for Ploom AURA
Explore the latest additions to our range, designed to perfectly complement and enhance your Ploom experience.
Enhanced Sticks. Exciting New Flavors.
EVO sticks are designed to deliver a cleaner, richer tobacco experience.
Crafted from premium tobacco leaves. Taste that hits different.
Elevate Your Style with Ploom AURA Accessories
Add a personal touch to your tobacco ritual and match any look or occasion with our stylish and practical collection of AURA accessories.
Personalize Your Ploom AURA
Transform your device's look with our striking new range of front panels and matching
back covers that truly stand out.
Express your uniqueness and transform your AURA's look with our striking range of front panels in classic and vibrant colors. Designed with the same care and attention as the Ploom AURA device, the magnetic front panels gently curve to the contours of your hand and have a glossy finish to elevate your style. Easily swap out your front panel in seconds to suit any occasion and pair it with a matching - or contrasting - back cover for an experience that's truly yours.
Combine self-expression and protection with our stylish fabric back covers, designed to perfectly match our range of front panel colors. Our back covers easily attach to your device and fit snugly to protect it from bumps, scrapes, and scratches. You'll enjoy a better grip on your device thanks to the back cover's sensorial fabric and can easily charge your Ploom AURA while the cover is in place. Swap out your back cover in seconds to suit any occasion and pair it with a matching - or contrasting - front panel for an experience that's truly yours.
Ensure that your Ploom AURA and pack of EVO sticks are always within reach with our Duo carry case. Designed with a modern asymmetrical look to seamlessly blend style and functionality, our Duo carry case is crafted from premium black saffiano leather and comes with a convenient removable wrist strap that's perfect for busy professionals and trendsetters.
Ploom AURA FAQs
Introducing Ploom AURA, your intuitive heated tobacco device. Sleek, compact and the smartest device yet, Ploom AURA combines seamless design with leading technology to bring you true tobacco experience.
Powered by our signature Smart HeatFlow™ technology, your tobacco is heated rather than burned, giving you a consistently rich taste from first to last puff.
Customize your heating preferences through Ploom AURA's dedicated app, or personalize your device with colors and accessories to match your style.
If you’d like to know more, head over to our blog.
Your new Ploom AURA will arrive set to Shipping Mode. To exit Shipping Mode, you'll need to plug it in briefly, connecting the USB-C cable to the base of your device. You can charge the device for just a few minutes and start using it straight away. Alternatively, if you want to fully charge the device, leave it plugged in until the line LED flashes ten times and vibrates simultaneously. Ten LED light flashes will only happen when you exit Shipping Mode. Every time you charge your device from now on, the LED light will blink twice and then turn off to indicate a fully recharged battery.
Getting started with Ploom AURA couldn't be simpler. Here's how:
- Open the top slider on your device, uncovering the aperture. (When you open the slider, the LED will indicate your device's current battery level.)
- Insert the stick gently until it stops - the colored line on the tobacco stick will disappear just below the hole (you can see the line if you angle the device).
- With the new Auto-Start function, the device will begin heating automatically and the line LED will blink to indicate pre-heating is in progress. Wait until the device vibrates twice.
- Puff gently in the beginning until you find your way. For the best experience, we recommend taking slow puffs of 2-3 seconds.Your session will last for five minutes [1], allowing unlimited puffs [2].
To use Ploom AURA without its Auto-Start function, press and hold the button area, just below the line LED, for about a second. You'll feel one long vibration and see a blinking LED light, indicating your device has started heating.
Ploom AURA will pre-heat in 25 seconds for all modes, except when set to Intense mode, which will take 30 seconds.
[1] Session length differs for different modes. Balanced heating mode is set by default with session time for 5 minutes.
[2] ≥20 sticks in 25° C environmental condition. No of sticks per charge vary with heating profile, battery degradation and actual usage conditions.
During regular charging, the LED line blinks until fully charged. When the battery is fully charged, the LED line will blink twice and then turn off.
However, if you plug in a brand new Ploom AURA device to exit Shipping Mode, you can also choose fully charge the battery. For this very first time, the LED line will blink ten times and turn off to indicate a full charged battery.